By now, the world has seen Simon Zebo and Paddy Jackson playing Kanye and Jay-Z. After some sleuthing (which we are famed for here at Balls.ie) and a scan down Zebo's timeline shows this on what we believe was the day the video was shot.
Don't jump in the pool with phone in your pocket
— Simon Zebo (@SimonZebo) June 7, 2013
Cost of a mobile phone: €300, cost of conquering the internet: priceless.