Ulster Rugby have muscled in on Cavan GAA's turf as the shiny new Ravenhill is Ravenhill no longer.
The ancient home of rugby in the province is now to be titled 'Kingspan Stadium.' The name change is part of a ten year deal Ulster have signed with the building materials company.
In a statement released in the past few minutes, John Robinson, the President of the Ulster branch of the IRFU, said
This long-term deal, with a leading Ulster company, will result in a highly significant investment for rugby in the Province and is a contract of which all involved can be very proud. Rugby has never been stronger in Ulster and partnerships such as this will enable us to continue to grow the game at club and schools level and to remain competitive both in Europe and the PRO12.