England have unveiled their new kit ahead of the Rugby World Cup and, although it's perfectly nice, it does contain some questionable innovations including a 3D Rose crest.
Canterbury have designed the shirt together with England Rugby, seemingly in order to mastermind a successful World Cup campaign.
The shirt is the lightest that Canterbury has ever produced and has been put through 220 hours of testing and 250,000 miles of travel.
The new kit allow features what is described as "a contoured ball-deadening grip" as well as "New 3D body-mapping". We're not what that means, beyond it presumably being a good fit.
Committed England fans today helped to launch the new @canterburyNZ #RWC2015 shirt http://t.co/8aum8SQeXA pic.twitter.com/yarJjJAAnJ
— England Rugby (@EnglandRugby) July 6, 2015
Head Coach Stuart Lancaster clearly values the importance of the new kit, "As a group, we talk about the unbreakable bond of the rose between former, current and future players and for this symbol to be emphasised in 3D form is a key feature".
England fans eager to purchase the new jersey will have to splash out £120, presumably due to the space age technology involved.
We're not sure if the new kit will improve England's performance in the Autumn, but it's certainly a commitment to England fans who are planning to watch the World Cup on 3D televisions.