Since bringing his talents to South Beach and betraying a small city in Ohio, LeBron James has been transformed in the public eye from a fun-loving, all around good guy to a greedy, contemptible dirtbird. You could see LeBron was thrown off by all the hatred thrown in his direction for the first few weeks of the season, but the Miami Heat's fortunes have improved in line with James's loud embrace of the villain role.
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]Watch James the prick in action here: holding the ball selfishly, hitting the clutch shot and then encouraging the boo's of the Portland fans. Sports needs more villains.