Magna Carta Holy Grail, Jay Z's latest album comes out later this month. As part of its promotion, Samsung paid for an entire ad break in which to play a short preview video during game five of the NBA Finals last night. Samsung's other big partner had less of a successful night as LeBron James' Heat are now one defeat away from losing the series.
[youtube]http://www.youtube.com/watch?v=B--ZARCwSIE[/youtube]