Terrific New Ad Takes Us Inside The Kilkenny Dressing Room

Another artfully shot GAA-drinks ad here as this Lucozade Sport promo take us inside the Nowlan Park dressing room for a Kilkenny training session while self-consciously poignant montage music tinkles away gently in the background. Henry Shefflin, Jackie Tyrrell, Lester Ryan, and Cillian Buckley talk about what it means to play for Kilkenny while Cody hovers around in the background, watching the lads pucking balls under his peaked cap.