Paul Galvin on Robbie Hennelly and criticism of his Instagram statement in the wake of the All-Ireland football final is as unsympathetic as you might expect.
Joe Brolly was particularly scathing in his condemnation of Hennelly's post, calling it a "heartwarming PR exercise". Aidan O'Shea and Lee Keegan are other prominent players to release statements via social media to express their feelings after Mayo's agonising one-point loss to Dublin.
And Galvin doesn't think any player who chooses social media as the outlet for their grief can complain when their doing so is criticised; quoted in the Indo, he also says that it would not have been his own preferred way of dealing with defeat.
I wouldn't have been one for using social media while I was playing, and explaining myself or expressing myself in that manner.
I think if you do that, you are opening yourself up a little bit to a right of reply. People have a right of reply if you post something like that up on social media.
I didn't see what was said about it but if you do that and you get a response or a reply that you don't like, I don't think you can complain too much about it.
I don't know if reaching out to the public like that, I don't know how it helps you get along. Maybe it does, it wasn't something I particularly did a whole lot of myself.
As a result of promoting his own menswear range Galvin is no stranger to self-promotion via social media, but it is indeed hard to imagine him in his playing days turning to social media as a means of support after defeat.
Then again, he did once prepare for an All-Ireland by sitting in a spa drinking tea and eating mangoes. Saying he's unconventional is beyond a cliché at this stage.