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Hurling Jumps The Shark: Hurley Features In Emigration Porn

Donny Mahoney
By Donny Mahoney
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I saw this photo on Broadsheet this morning, which features advertising from one jobless paddy desperate to stay in the country. Chief among the many objectionable aspects of this ad is the fact that the jobless paddy in question is carrying a hurley on his way Londonhattan. So this guy is so poor that he couldn't afford to check in a bag and he's going to try to sneak it on to his Ryanair flight as some sort of walking aid instead? If this ad stunt fails, presumably the hurley will help him both connect to the beery gaels in his new city and protect him from other paupers as he settles into his new life slumming beneath a bridge.

It's time for Christy Cooney to copyright the hurley so that it can no longer be used for cheap sentimental symbolism by ad companies and private citizens.

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