There have been recent claims that the GAA are dinosaurs, but with a little help from Birr hurler/model Oisin Murphy, they are being dragged into the 21st century.
19-year-old Murphy, who plays hurling with Birr in Offaly is set to appear in August's edition of Vogue Paris and has been pictured togged out on a pitch, with his hurl and helmet on his arm and British model Adwoa Aboah on the other.
He has it all figured out.
Former Kerry footballer and full time fashionista Paul Galvin congratulated Murphy and the GAA on their appearance in the magazine:
If you fancy seeing the sight of the GAA on one of the biggest fashion magazines in the world, the August edition of Vogue Paris is out now.