In Mayo football, they seem to realise that pain is merely another form of information.
Having lost another All-Ireland final - this one checking off the heartbreak boxes of by a point in a replay having missed a last-gasp free against one of the finest sides ever to play the game - you'd forgive the Mayo players if they felt like taking an extended break from football.
Not so.
The Mayo club championship is belatedly getting into full-swing, and some of the men who felt the most pain in Croke Park have been lighting the competition up with their presence.
Firstly, Rob Hennelly and the O'Shea brothers were all on the scoresheet for Breaffy as they defeated Crossmolina 1-14 to 0-11 in their quarter-final on Saturday. Hennelly landed two long-range frees.
And then on Sunday, Cillian O'Connor turned in an absurd display for Ballintubber in another quarter-final, this against Garrymore. It proved to be a facile victory - it finished 6-14 to 1-09 - but that does not diminish O'Connor's ludicrous exploits: he scored 4-04 of Ballintubber's total.
That's pretty remarkable going.
Oh, and he was taken off after 40 minutes. That's a point every two minutes for O'Connor, a ratio any team would take as a collective.
Just 4-04 for Cillian O Connor today! #WhatsAMarqueeForward?
— Mayo GAA Banter (@mayogaabanter) October 16, 2016
Cillian O'Connor doing what he does best🙌🏼
— M'Reilly (@MariannaReilly8) October 16, 2016
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