Good news Liverpool fans. Well, according to the club's chief commercial officer, Billy Horgan, anyway.
The club have announced Dunkin' Donuts at their "official coffee, tea and bakery provider". You, the fans, are going to benefit from this, likely in numerous intangible ways that you will never actually be aware of.
And also donuts, probably the odd free donut at Anfield.
We're delighted to be joining forces with Dunkin' Brands, one of the world's most iconic names. Dunkin' Donuts will be our official coffee, tea and bakery provider, and Baskin-Robbins will be our official ice cream provider - we welcome both to the LFC family.
Fans across the globe will benefit from this partnership as Dunkin' Brands look to expand their business in locations including the UK and Asia, bringing exciting partnership activation to new territories and ultimately helping to bring fans closer to the club no matter how far away from Anfield they live.
I'm pretty sure I could 'pick holes' in this deal all day long.
I'm going to leave it at that though.