Less than an hour before Ireland's Euro 2016 campaign launched with their opening game against Sweden, RTÉ primed to nation with a Conor McGregor narrated promo.
The words were akin to McGregor trash talk, except they had been given a more politically correct slant than you would normally hear from the UFC fighter.
It was a two minutes which - bar the odd naysayer - viewers adored.
If that RTE video package with McGregor didn't instill national pride in you - you might want to check your pulse. #IREvSWE
— Michelle O'Brien (@MichelleOhBee) June 13, 2016
If this doesn't get you in the mood nothing will! Brilliant by @RTEsoccer team & @TheNotoriousMMA #COYBIG #TakeOver https://t.co/lb2897HBQ1
— Marcus Ó Buachalla (@ohfadabee) June 13, 2016
Conor McGregor montage on the RTE coverage of Euro 2016. Wow.
— Seán Sheehan (@SeanSheehanBA) June 13, 2016
Super pumped after the @TheNotoriousMMA video promoting Ireland! Good luck lads! We can do it!! #IREvSWE #EURO2016
— Nial O'Farrell (@NialOFarrell) June 13, 2016
Well done @TheNotoriousMMA on the superb message of support to the Irish team. The new Ireland.
— Póg Mo Goal (@pogmogoal) June 13, 2016
What a great intro by @TheNotoriousMMA #Euro2016 Éire abú. Tá muid ag teacht!!! 🇮🇪🇮🇪
— Richie Ó hEadhra (@OHeadhra) June 13, 2016
You can watch it below.
Here is that rallying cry from @thenotoriousMMA to Ireland ahead of the start of #euro2016. We are here to take overhttps://t.co/wvOs5K8O4s
— RTÉ Soccer (@RTEsoccer) June 13, 2016
Video: RTÉ Soccer