Judging by the ripples Ballybrack FC's faking a player's death has caused internationally, it has become a proper 'where were you when Fernando Nuno La-Fuente didn't die' moment.
Having featured on the front of virtually all Irish newspapers this morning - The Irish Mirror's 'Brack From The Dead' was probably the best headline - the story has today been picked up worldwide.
Sports Illustrated have run La-Fuente's quotes on Sean O' Rourke, in which he says the immortal line "that’s how I found out that I was dead". There are other, BrassEye-esque lines that pithily sum up the absurdity of it all, one of which is "But La-Fuante is not dead, he had just flown to spend the weekend in his native Spain".
The story has also been reported by the Associated Press, and picked by, among others, The failing New York Times.
Elsewhere in the States, Deadspin picked up on the story, too.
Ballybrack FC—a real team, I swear—were strongly condemned by the Leinster Senior League—again, a real league of lower-tier Irish soccer clubs—after they committed the grave sin of lying about the death of one of their players, possibly in order to get out of a game this weekend.
In the Guardian, meanwhile, attention is drawn to the fact that the club placed a death notice in the Herald.
The story has spread across Europe too, with A Bola in Portugal, La Repubblica in Italy (who call it fake news), Goal in Germany, and Spanish outlets ABC, AS, and El Mundo Deportivo all running it too. We are particular fans of the triumphant, psalm-like headline on the latter's piece: "They mourn his death and dedicate a minute of silence but ... he is alive!"
See Also: Fernando LaFuente Speaks After Ballybrack Claim He Was Dead