Liverpool have announced New Balance as their official kit supplier from the 2015-16 season. The multi-year partnership has become the biggest kit supplier deal in the club's history, said to be worth up to £300 million. The deal will see New Balance responsible for designing the Reds' strips and training apparel.
Liverpool chief commercial officer Billy Hogan said:
We are thrilled to announce this partnership with one of the world's leading sportswear brands, which is a record-breaking deal for the club. Like Liverpool FC, New Balance has more than 100 years of heritage and a global footprint.
Although worth a lot of money to Liverpool it is still some way short of the staggering deal that Man Utd signed with Adidas in July of last year.
No word on what the new kit will look like as of yet but hopefully it will be an improvement on some of their current kit manufacturer's efforts.
Picture credit: David Maher / SPORTSFILE
